Design For Dreaming
When I was a design manager, I always preached you could never go too far, only not far enough. By providing a range of concepts from close-in to further afield, you had a better chance of stretching your client to a more “radical” solution.
The nonobject Book is every designer’s dream. No clients. No customers. No limitations.
The principal objective of the book is to stimulate thought: What is an object? Why do we desire what we desire? Why has “functionality” been defined in such a historically narrow way? What is beauty? Nonobject is an attempt to free the imagination by disengaging it form the constraints of utility, economy and technology.
The site is worth a visit to see the preview of Tarati, a phone concept that highlights the magical empty space between telephone connections by removing keys and making dialing a function of passing your finger through the interface.
The title of the post comes from a Populuxe film from the 1950′s. My how far we have come …
